Botox and Xeomin for Migraines, TMJ, Gummy Smile & More

BOTOX® and XEOMIN® are similar injections that many doctors use to treat wrinkles to the face. They work by relaxing muscles that cause those wrinkles. But today, we’re going to focus on some of the less common uses of Botox and Xeomin. Treating migraines with Botox and Xeomin Not everyone is a candidate for […]
What’s the Cleveland Clinic up to? A lot!

I just attended the Fall meeting of the Cleveland Clinic Alumni Board of Directors. The biannual meetings of the Board of Directors provides an opportunity for the Clinic to show alumni from around the country, what various departments are up to. The alumni in turn, disseminate that information to their respective communities. As you’ll see […]
Do people get plastic surgery in San Francisco?

The other day I was in a Lyft going somewhere awesome I’m sure! The driver asked what I did and I explained that I’m a plastic surgeon. Their first comment was, “do people get plastic surgery in San Francisco?” This was her thought process: she simply thinks of San Francisco as a city of residents […]
Put the swimming bitmoji on the liposuction canister. Wait, what?!

The language spawned by social media is bizarre to say the least. Snaps, posts, likes, tags, giphys, stickers and the almighty bitmoji. We’re not talking about just lingo or coined terms within social media. It’s the combination of lingo with normal everyday speech that make for very strange, surreal conversations. So many bitmoji, so […]
To BBL or not to BBL?

For the uninitiated, BBL is short for Brazilian Butt Lift. Some think it’s only an operation for those starring in a J. Lo or Pitbull video. “Butt” it can be appropriate for more patients than you’d expect. Who’s a candidate for a BBL? Due to popular culture, it’s not surprising most people think a BBL […]
Just like $h!t happens, postop wounds happen! [video]

It’s an unfortunate fact of surgery that postop wounds can occur. Doesn’t necessarily mean the patient or the doctor did anything wrong. Even with a high intake of protein before or after surgery to improve wound healing, wounds can still occur. The important thing is that most of the time, it’s all going to be […]
Dr. Kaplan aka Dr. Bae on social media (@realdrbae)

Dr. Kaplan aka Dr. Bae on social media (@realdrbae). The Real Dr. Bae moniker started in August/September of 2016. Snapchat was taking off. Dr. Miami (Michael Salzhauer) started the craze that brought social media into the operating room. It was decried as inappropriate by aging doctors stomping their canes. What they didn’t realize was the […]
How fast to follow up with a lead – the paradigm is shifting (and that’s good!)

When it comes to following up with leads, it seems like you can’t follow up with a lead fast enough! Every article providing advice recommends a quicker response time. But that paradigm is changing. How fast to follow up with a lead This article states that responding to a lead 5 minutes after receiving […]
Two Myths about Botox and Xeomin

With every new patient I see, whether they’ve had Botox or Xeomin elsewhere or they’re “virgins,” they always reference the same myths about Botox. It’s not their fault. When patients read the same bad info online or hear the same bad info from their friends, it’s not surprising they start to believe it. Myths […]
Dr. Kaplan speaking during FFAS Webinar

BuildMyBod Health founder Dr. Jonathan Kaplan will be participating in the Foundation for Facial Aesthetic Surgery – FFAS webinar – on Wednesday, August 15th. The webinar, which is invite only, will also host Candace Crowe and Catherine Maley. What’s on the agenda? The titles for each speaker are listed above. Dr. Kaplan will discuss the […]
Get to know your potential patients before your competition does!

Aside from passive word of mouth and referrals, most practices rely on proactive lead generation to build their patient base. Let’s assume everyone promotes their practice through social media or more traditional advertising. How would a doctor stand out among the competition such that a patient finds one practice over another? Maybe it’s not so […]
I’m not ignoring you!

I often find myself conflicted when I see a patient in a social situation. At first, maybe that doesn’t seem like a thorny issue. But if you think about it for just a second, you’ll realize it can be a complex decision-tree of human interaction! Here’s why. I’m not ignoring you! Whether it be […]