Dr. Jonathan Kaplan, Founder/CEO of BuildMyBod Health is speaking at the American Academy of Anti-Aging Medicine 2017 Spring Congress. Not surprisingly, it’s Dr. Kaplan’s distinct honor to be a part of such a large meeting on the cutting edge of anti-aging medicine.
A4M – The American Academy of Anti-Aging Medicine
According to the A4M website, their mission is:
“The American Academy of Anti-Aging Medicine, Inc. (“A4M”) is a non-profit medical society dedicated to the advancement of technology to detect, prevent, and treat aging related disease and to promote research into methods to optimize the human aging process. A4M is also dedicated to educating physicians, scientists, and members of the public on anti-aging issues.”
During the Congress, Dr. Kaplan will speak on his favorite topic – lead generation through price transparency. His 45-minute talk will focus on using his best practices from his office in generating leads by giving patients what they want; up front pricing on out-of-pocket services.
By using the Price Estimator on his and other doctor’s websites, the consumer can submit a “wishlist” to check approximate pricing on services and procedures. In turn, the doctor receives the consumers’ contact info for follow up. Also, with the newest Price Estimator, consumers can also purchase non-surgical services online.
BuildMyBod Health: Leading the Way in Price Transparency
Therefore, in an effort to reduce sticker shock, Dr. Kaplan believes in giving patients the opportunity to check pricing before the consultation. There’s no reason to allow a patient to divulge their deepest insecurities during an aesthetic consultation only to find they can’t afford the service or procedure they’re seeking.
In other words, you check pricing on a house before going to an open house. You check pricing on a car before going to a dealership. Why should expensive healthcare services be any different? Even if some services are medically necessary and typically covered by insurance, there may be a large out-of-pocket component you want to know about ahead of time. BuildMyBod Health is the solution. BuildMyBod Health is leading the way in price transparency.
To learn more about Dr. Kaplan’s price transparency platform, send an email to [email protected]
Click here for the original blog post written by Dr. Jonathan Kaplan for BuildMyBod.