Ice cream shop : takeout food :: cosmetic surgery : elective surgery

cosmetic surgery
Think back to your SATs. Remember the analogies? The goal was to determine the relationship between the first pair of words and then choose the second pair of words that had an equivalent relationship. In the title above, ice cream shops are to takeout food as cosmetic surgery is to elective surgery. In other words, ice cream shops are a type of takeout food, just...
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Cinco de Mayo, Margaritas and Botox (Webinar)!

While a Cinco de Mayo party with margaritas and Botox would be fun, that’s probably ill-advised at the moment! So join us for the next best thing: a webinar discussing Botox, fillers and other injectables, with a margarita in hand! Dr. Kaplan (aka @RealDrBae on Instagram, Snapchat and TikTok), along with Nancy Rooney of Current Clothing and Stephanie Argiros, are hosting a webinar to answer your most burning questions about......
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Will HIPAA privacy rules be relaxed permanently?

HIPAA privacy rules
The Health Insurance Portability and Accountability Act of 1996, better known as HIPAA, is a huge piece of legislation. While many new laws emanate from this Act, most Americans associate HIPAA with privacy and privacy alone. While the goal of “privacy” is certainly well-meaning, this bill instills so much frustration in the modern healthcare landscape. Around 1996, electronic transfer of protected health information was in...
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Yes, we charge for virtual consults

charge for virtual consults
For years now, our consultation fee has been $100. This payment holds your spot on the schedule. In our experience, if we don’t request a consultation fee, the “no show” rate is higher. And it’s not a wasted $100 regardless. If you do purchase products, injectables or book a cosmetic procedure, that $100 goes towards the cost of those services. This $100 consultation fee is...
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COVID-19 rapid antibody testing and you

Covid-19 rapid antibody testing
While we were all quarantining at home, I wrote this article arguing that testing for COVID-19 was pointless at the time. Sure, if you were really sick in the hospital and your doctor suspected coronavirus, it made sense to get the test. But if you, like everyone, was on lockdown, why get a test? If you’re already at home, you’re not spreading it to anyone even...
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America has to reopen for business… but not at the same time

reopen for business
This post may ultimately sound self serving because I’m recommending something that benefits my city and my business. But it doesn’t make these recommendations any less appropriate. San Francisco is ready to reopen for business at the end of the current shelter-in-place order (beginning of May). And that includes allowing a vast majority of businesses to reopen. This also includes allowing hospitals and healthcare providers...
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Why COVID-19 deaths are lower in San Francisco (so far)

COVID-19 deaths are lower in San Francisco
Many theories abound as to why COVID-19 deaths are lower in San Francisco. This article in USA Today reviews several of them. But before reviewing the possible reasons, we should also be clear that it’s not time to celebrate just yet. The city, state and nation are still in the throes of this pandemic. However, if the current trends in San Francisco hold true, there...
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Changes in a post COVID-19 society that are here to stay

post covid-19
Like everyone, I’ve been thinking a lot lately about COVID-19. What I’m realizing is that the changes in social etiquette and the rise of alternative business models and communication are here to stay, post COVID-19. For example, telemedicine, previously an “option” in healthcare, will finally have its day in the sun. Here’s a list of other “new normals” that apply to small businesses, families, and...
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