Changing referral patterns in the age of social media

referral patterns
Social media is to blame, or take credit, for everything these days! The effects of social media are evident across a variety of spaces. For example, it’s changing political discourse, feelings of inequality (you always knew the Kardashians had more money than you but now you know how much more!) and how a business goes about generating, well, new business. Specifically, to stay competitive, aesthetic...
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Announcing the new BuildMyBod Health Concierge Experience!

buildmybod health concierge experience
For physicians wanting to separate themselves from the competition, BuildMyBod Health has it all. Price transparency, lead generation, e-commerce and now Subscriptions. Through the BuildMyBod Health Concierge Experience, consumers can purchase non-surgical services as a one-time purchase or through Memberships and Packages.   The BuildMyBod Health Concierge Experience This experience encompasses all of the e-commerce capabilities of the BuildMyBod platform. After consumers check pricing, they...
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Mini tummy tuck vs full tummy tuck…and the rest! [video]

mini tummy tuck vs full tummy tuck
If you’re wondering what the differences are between a mini tummy tuck vs full tummy tuck, I have some bad news. Chances are you’re not a candidate for a mini tummy tuck. I know the “mini” sounds better. Less painful. Shorter recovery. Less expensive. Those might all be true, but you’re probably not a candidate. Here’s why.   Mini tummy tuck vs full tummy tuck...
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Why you should pay cash for outpatient healthcare services

pay cash
It’s hard to believe that even if you have health insurance, you may be better off if you pay cash for outpatient healthcare services. If that’s the case, why do we have health insurance at all?! We have health insurance to cover very prolonged illnesses or major trauma. Basically, catastrophic issues. But when it comes to screening tests or basic health maintenance, patients could save...
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Treatments for the neck [video]

treatments for the neck
Crepey skin, wrinkles, neck bands, turkey gobbler neck, jowls. These are all signs of the aging neck so let’s talk about treatments for the neck, from least invasive to the more invasive.   Bands to the neck If you have bands extending from the chin to the base of your neck, you may be a candidate for Botox or Xeomin. Here’s the catch though. If...
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Unusual places to use Botox or Xeomin [video]

places to use botox or xeomin
Most are aware of Botox and Xeomin to treat wrinkles due to overactive muscles for the 11’s in between the eyebrows, the forehead and the crow’s feet. But what about some of the more unusual places to use Botox or Xeomin?   TMJ grinding and wide jawline The masseter muscles that give fullness to the sides of the jaw can also be associated with pain...
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There’s more to it than BMI! [video]

BMI or Body Mass Index helps determine if a patient has a “normal” weight, overweight or morbidly obese. It takes into account, not only their weight, but also their height. Many doctors use BMI as a very prominent determinant of whether a patient would be considered a surgical candidate for an elective or cosmetic procedure. But does BMI tell the whole story?   Why BMI......
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Do fillers make you look like you got punched in the face?! [video]

do fillers
Are you happy with your fillers but dread the actual treatment? Do fillers leave you bruised and in pain? Well, you’re not alone. As the discussion and video below discuss, there’s a way to minimize pain and bruising when getting fillers.   Do fillers have to hurt The best way to minimize pain with fillers is a dental block. Similar to what a dentist does...
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Breast implants: the smaller the better! [video]

the smaller the better
I know it’s tough to resist but when it comes to breast implants, the smaller the better. Everyone thinks you have to go big or go home but it’s not really necessary. There are benefits to smaller implants and additional risks with bigger implants.   The smaller the better With bigger implants, the patient may get stretch marks. Bigger implants also stretch out the breast...
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