That time my website traffic dropped from 11.8K to 4.5K

website traffic
My website traffic didn’t drop overnight but pretty close. From the beginning of April to the end of June 2019, the number of visitors to my website went from 11,800 users to 4,500 users. That’s a 62% drop. All thanks to Google, the premier search engine, releasing a wide ranging algorithm update on March 12th, 2019.   YMYL (your money or your life) This Google...
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Dr. Kaplan Speaking at The Aesthetic Show 2019

the aesthetic show
Starting today, Dr. Jonathan Kaplan, Founder/CEO of BuildMyBod Health will be busy at THE Aesthetic Show 2019 in Las Vegas. Keep reading to the get 411!   THE Aesthetic Show 2019 On Thursday, Dr. Kaplan will provide a live demo of neuromodulators. These are the injections of Botox or Xeomin that relax the muscles that cause facial wrinkles. In the afternoon, he’ll provide a live...
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How to achieve the best cosmetic surgery results [video]

How to achieve the best cosmetic surgery results
If you want to know how to achieve the best cosmetic surgery results, you need to combine surgery with behavioral modification. That’s a fancy way of saying that the best results will come about with surgery and a healthy diet and exercise regimen. In other words, a lifestyle change.   Achieving the best cosmetic surgery results The most common impediment to patients achieving their best...
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Can you die from breast implants? [video]

myths about breast augmentation
Amongst a lot of other information, the video below will help shed some light on the question, “can you die from breast implants.” In addition to that topic, the video from board certified plastic surgeon Dr. Jonathan Kaplan will review the differences between various types of implants. Read a brief overview below and then watch the video for a more in depth discussion.   Saline...
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President Trump officially signs price transparency executive order

price transparency executive order
President Trump officially issued a price transparency Executive Order yesterday. The price transparency executive order will require hospitals, insurers and doctors to disclose their negotiated rates. This will have direct and indirect consequences.   The effect of a price transparency executive order Despite President Obama’s efforts with the “Unaffordable Care Act,” this Executive Order will actually have an effect on the cost of care. Obama simply...
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Will more competitors force Botox to lower it’s price?

This recent Wall Street Journal article highlights the increasing competition in the neuromodulator market. A neuromodulator is the fancy term for a chemical used to relax facial muscles, thereby reducing wrinkles, ie Botox! In most industries, when you have more competition, that benefits the consumer by forcing lower prices. Will these competitive forces cause Botox to lower its price? Don’t bet on it!   Why...
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Dr. Kaplan speaking at Becker’s 17th Annual Spine Conference

becker's 17th annual spine conference
BuildMyBod Health founder, Dr. Jonathan Kaplan will speak at Becker’s 17th annual spine conference in Chicago. As one of the largest industry meetings that help hospitals and ambulatory surgery center’s (ASC’s) achieve first-in-class best practices, this is recognition of the new-found importance of price transparency in healthcare.   Becker’s Conference Agenda BuildMyBod Health founder and plastic surgeon, Dr. Jonathan Kaplan will be discussing how price transparency can...
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How to make Botox last longer? Triple the dose!

botox last longer
Patients often ask me how they can make their Botox last longer. In other words, how can they make their facial wrinkles stay away for more than three to six months. And not just the typical lines treated with Botox like in between the eyebrows. But also the forehead lines and crow’s feet. Well, here’s the answer, sort of. A study was performed with a...
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What are the dangers of Botox injections?

botox last longer
Non surgical treatments to stay looking young are all the rage right now, in the past and future. And of those non surgical treatments, Botox to reduce wrinkles, is the most popular. But what are the dangers of Botox injections? And when referring to Botox, this includes all so-called neuromodulators like Botox, Xeomin, Dysport and Jeuveau (aka #newtox or Evolus – still not sure which...
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