Clever ways to hide your surgical scars
Getting surgery and want to hide your scars? Whether you’re getting surgery for medically necessary or cosmetic reasons, here are a few ways you can better hide your scar. Keep in mind that it’s ok to ask your surgeon about hiding scars but don’t demand it. While you may be most worried about scars, they’re […]
Prairie Spine joins the BuildMyBod Network
Prairie Spine of Peoria, IL is now part of the BuildMyBod network. That means you can check your out-of-pocket costs for procedures dealing with “spine health.” So not only does Prairie Spine offer the latest in back pain services, they also offer the latest in price transparent medicine. What does this mean for Prairie Spine and […]
What’s your surgeon saying while you’re asleep?!
It’s 8am and you’re about to go ‘under’ for your operation. Next thing you know you’re in the recovery room with no memory of what just happened. Was the operation a success? Will you be happy with the results? And most importantly, what was the surgeon saying while you were asleep?! Truth is, probably not much. […]
Do I have to remove all my jewelry for surgery?
Whenever it’s time to go under the knife, chances are someone will tell you to remove your jewelry for surgery. Is this request medically justified or just logistical. As with many things in medicine, we often do things because it’s always been done that way. That’s called dogma and dogma has no place in a […]
Let’s be clear about pre-existing conditions
With the passage of a new healthcare bill in the House of Representatives (it’s still not a law) and a heartfelt monologue by Jimmy Kimmel, there’s been a great deal of talk about pre-existing conditions. Unfortunately, in the discussion, many have lost sight of what exactly that means. Let’s review. What are pre-existing conditions? […]
Do you really need to remove fingernail polish for surgery?
Why do the preop surgery folks tell us to avoid fingernail polish for surgery? And for that matter, why are we told to avoid eating and drinking after midnight? That one’s easier to explain. When a patient is going to sleep for surgery and the anesthesiologist is putting a breathing tube down your throat, there’s […]
What should I wear for surgery?
While it’s not necessary to wear the same thing as Kelsey Kaplan Fashion (@kelseykaplanfashion on Instagram) on your surgery day, what you wear is important. So for those patients wondering, “what should I wear for surgery?”, you’ve come to the right place. It’s not just another typical day in your life and because it’s unique, […]
Attention healthcare providers: You all need to think like a plastic surgeon!
I couldn’t say it better myself because I said it! Read my original article published in Medical Economics about price transparency and lead generation here. Click here for the original blog post written by Dr. Jonathan Kaplan for Medical Economics magazine.
Build your email database and own your marketing!
While the answer may seem obvious, why do medical practices (or everyone for that matter) advertise with Facebook or Google? It’s because we want to get in front of the eyes of their billions of users. But we’re really not exposed to all of their viewers. Anyone that uses digital advertising knows that you narrow […]
Is your doctor’s office-based operating room accredited? [video]
If you’re in the market for cosmetic surgery, you may notice lots of doctors now perform their cosmetic procedures in their office. But that doesn’t mean that every office based operating room is created equal! You want to be sure that your doctor’s office based operating room has accreditation. Believe it or not, there’s no […]
BuildMyBod Founder Speaking in San Diego
Dr. Jonathan Kaplan, Founder/CEO of BuildMyBod Health will be making several presentations at the Combined Otolaryngology Spring Meeting (COSM 2017) and ASAPS Aesthetic Meeting next week/weekend in San Diego. Additionally, Dr. Kaplan will be on hand at Firm Media booth #947 to discuss how Firm Media has improved the digital marketing for his practice in San […]
Is it ok to have Marijuana before surgery? [video]
In honor of April 20th, or 420, a sort of national holiday for marijuana, several patients are asking: if you can’t have cigarettes before or after surgery, is it ok to have marijuana before surgery? Most patients know about the issues with cigarettes before and after surgery but is marijuana ok? I’m not going to […]