Be the ant: Grow your email database now!

I’ve been saying it for years, like here, here and here, but never has it been more obvious than now. It’s critical that you grow your email database for future email marketing. And in these pandemic times when patient activity may be down, you need a way to communicate with current and future patients and […]

BuildMyBod Founder Speaking at AAFPRS 2019

aafprs 2019

Dr. Kaplan, owner of Pacific Heights Plastic Surgery (aka Real Dr. Bae on Instagram) is also founder of BuildMyBod Health. A price transparency platform. Dr. Kaplan continues his US speaking tour in San Diego this weekend at the AAFPRS 2019 International Symposium of Facial Plastic Surgery. This meeting is put on by the American Academy […]

Build your email database and own your marketing!

While the answer may seem obvious, why do medical practices (or everyone for that matter) advertise with Facebook or Google? It’s because we want to get in front of the eyes of their billions of users. But we’re really not exposed to all of their viewers. Anyone that uses digital advertising knows that you narrow […]