Botox or Xeomin to the crow’s feet and under eye wrinkles

botox last longer
Many know of the benefits of Botox/Xeomin for several facial areas like here, here and here. And while many consumers are familiar with treatment of the crow’s feet (the lines to the outside of the eyes), they’re not as familiar with the under eye wrinkles. Even if you’re young, these lines can show age even more than the 11’s or forehead wrinkles. But it’s important...
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CoolSculpting is not for weight loss

coolsculpting
We recently had a patient asking about CoolSculpting for weight loss. As you’ll see below, CoolSculpting, or non-surgical fat reduction, reduces fat but not weight.   Reasonable expectations with CoolSculpting CoolSculpting freezes stubborn fat in the love handles, thighs, arms, abdomen and pretty much anywhere the suction cup can take hold! When the fat freezes, it “turns itself off, ” effectively dying. The fat layer...
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Makin’ it rain with Dr. Miami! [video]

Dr. Miami
In a recent webinar for BuildMyBod Health, Dr. Miami offered his testimonial on why lead generation is so critical. Specifically, why lead generation using the BuildMyBod Health price transparency platform is so critical.   Makin’ it rain! As you’ll see in the video below, Dr. Miami relies heavily on social media to generate a buzz and interest in his practice. As he explains, social media...
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Dr. Sheila Nazarian: you need your own email database! [video]

Dr. Sheila Nazarian
Dr. Sheila Nazarian of the Nazarian Institute and Nazarian Plastic Surgery recently sat down with us to explain why she focuses on building a large email database even though she has a huge Instagram following (@drsheilanazarian).   The world according to Dr. Sheila Nazarian! While many doctors engage with their followers through social media, that engagement is very tenuous. Not because followers will stop following...
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Dr. Kaplan talking price transparency on 99.7 in San Francisco

99.7
If you’re in the San Francisco Bay Area, you may already be a fan of 99.7, the Bay’s #1 for all the hits, as their slogan goes. Anyway, they recently had Dr. Kaplan, aka Dr. Bae, on as a featured guest. Aside from talking about plastic surgery, he mentioned how he offers the BuildMyBod Price Estimator on his practice’s website.   Listen to the episode...
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Price transparency isn’t just for cosmetic services anymore!

price transparency
You probably didn’t know price transparency was being utilized for any healthcare services, much less cosmetic services! But it’s true. Consumers are demanding price transparency, ie knowing how much services are going to cost before they get said service. It seems like a novel idea but we know the cost of a service ahead of time in every other industry. Somehow, medicine was the exception,...
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5 tips to boost Google results, 1 solution

google results
I recently read a blog post on the Page1Solutions website regarding 5 tips to boost Google results. If you’re looking for good website SEO recommendations, Page1Solutions is really excellent. But in full disclosure, I think their page is full of great information mostly because they’re espousing viewpoints I agree with wholeheartedly! In fact, every recommendation they make in the aforementioned post (summarized below), aligns perfectly...
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Using price transparency in bariatric surgery – Dr. Christopher Ibikunle [video]

bariatric surgery
While plastic surgeons may have made price transparency sexy, non-cosmetic doctors that have insurance-based practices can also utilize this concept. Price transparency can engage the consumer, generate leads and reduce sticker shock. In the process, price transparency can help separate a practice from the competition as Dr. Ibikunle describes in the video below.   But before you watch the video, check out how he uses...
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Price transparency can be sexy!

price transparency
The healthcare industry typically views price transparency with disdain and suspicion. But price transparency can be sexy! Price transparency is a bold, seminal way to approach customer service and lead generation.   Why fear price transparency? Healthcare providers worry about the advent of price transparency for many reasons. It could be the concern that patients will focus on cost rather than the doctor patient relationship....
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