Dr. Kaplan speaking at The Medical Spa Show

Board certified plastic surgeon and founder/CEO of BuildMyBod Health, Dr. Jonathan Kaplan, will be presenting at The Medical Spa Show in Las Vegas this weekend. He’ll discuss “Using Price Transparency to Generate Leads.”   The Medical Spa Show The conference is sponsored by the American Med Spa Association and according to their website: “AmSpa provides legal, compliance, and business resources for medical spas and medical......
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Why you need an “SEO barometer” on your website

Whatever business you’re running, you almost certainly have a website. And your most critical concern is your SEO (search engine optimization). Essentially, this refers to how likely your website will show up on search engines such as Google or Bing when a consumer is looking for the services you offer. If your business shows up towards the top of the search results, that suggests you......
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Botox for camels!

A couple years ago, I wrote this article about clickbait – the use of eye-grabbing titles to capture a reader’s attention but then directing them to an article that’s less interesting or totally unrelated. My article was entitled, “Trending: Zookeepers Performing Cosmetic Surgery on Zoo Animals?!” It was just a joke and intended to simulate clickbait. Well, this clickbait came true! Some camels were recently......
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Dr. Kaplan featured in Radiesse Golden Ticket campaign

Merz, the makers of Radiesse and Belotero, recently completed their Radiesse Golden Ticket campaign. Three lucky winners received a makeover to the lines and wrinkles of their lower face. Dr. Jonathan Kaplan, founder and CEO of BuildMyBod and board-certified plastic surgeon was the treating physician for the third winner.   Radiesse Golden Ticket winner and her results As you can see in the before and......
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Don’t freak out about these things after surgery

Having surgery soon? It’s a stressful time, so remember these things after surgery to reduce your anxiety level. Some of these postop issues are very normal and should not be a cause for alarm. Even if you’re not going through surgery yourself, someone may be depending on you as their caregiver. So heed this advice and offer reassurance to whomever you’re taking care of.  ......
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Do’s and Don’ts before surgery

Surgery, whether it’s cosmetic or not, can be a big deal. You may be out of commission for a few days afterwards so it’s important to prepare before surgery. Here’s a list of suggestions to better ensure a successful, stress free recovery.   Top Do’s and Don’ts before Surgery Due to pain or social downtime, you probably don’t want to go out of the house......
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How soon can I travel after surgery?

There seems to be a few misconceptions regarding travel after surgery. We’d like to clear that up. In general, if you’re feeling well, travel after surgery is fine. Here are some things to keep in mind though.   Travel after surgery: is it safe? One of the more curious questions I get is whether it’s safe to fly after a breast augmentation. I think they’re......
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SESPRS: A family affair

The Southeastern Society of Plastic and Reconstructive Surgeons (SESPRS) just had their annual meeting. Aside from getting the opportunity to speak about price transparency in healthcare, my favorite topic, I learned something about the organization that was unexpected.   What makes the SESPRS meeting unique? I understand that a plastic surgery meeting doesn’t hold much interest for anyone outside of the field of plastic surgery.......
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How easy is it to treat a gummy smile?

BOTOX® Cosmetic and Xeomin are very popular injectable treatments that relax the muscles causing wrinkles in the face. But did you know these can also be used to treat a gummy smile like the patient above? The ‘before’ is on the left the after is on the ‘right.’ Thanks to this lovely patient for sharing her selfies with us!   How to treat a gummy smile? When......
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Saggy breasts worse after breastfeeding or pumping?

When you’re a plastic surgeon, “cocktail conversation” at a party can involve any and all topics. How much recovery do I need after a neck lift? Can you get rid of my cankles? Breast pumping, not breastfeeding, resulted in my saggy breasts! This particular party patron made the last comment as a matter of fact. I was a little embarrassed that I didn’t “know” that pumping......
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